Using The Presidential Election to Sell Candy

Saturday, September 20, 2008


The L.A. Burdick Company is marketing two collections of chocolate candies with a presidential campaign theme. Their McCain Campaign Chocolates include peanut butter half moons covered in milk chocolate--the only peanut butter candy in either collection. As I write this, the McCain candy is running a distant second to the Obama Campaign Collection (which of course contains no peanut butter). You gotta wonder, are peanut butter lovers that severely outnumbered, or are shoppers trying to make a political statement? Hmmm.

1 comments:

Lisa Nelsen-Woods said...

I went to the pet store last week and they had Democrat and Republican dog treats. Sadly neither of them were peanut butter flavored - which is the #1 flavor with dogs (regardless of their political affliation.)